The Godin Effect, or The Greatest Unexplored Frontier

As you can imagine I’ve had quite the week since  Seth Godin featured my blog post.  Suddenly I had visitors from all around the world popping by to say hello.  As the host, of course, I’m honored and pleased that many of you decided to stick around.  Maybe you liked the decorations, maybe you liked the drapes.  But that would just be guessing.  Honestly, I don’t really know what you liked.

Rather than sitting here silently wondering, I’ve decided to do 2 things.  One, I want to tell you what I’m about and why I’m writing this blog.  Two, I’d like to hear more about you.

I consider my greatest strength to be my ability to deeply observe the world around me.  In all the time I’ve been alive I have spent an unusual amount of energy reflecting on myself and the world.  Though I haven’t found all of the answers – far from it – I have come to one very solid conclusion.  The greatest unexplored frontier is within each of us.

Your own mind is the one place that no one else can explore.  Look at the wild and untamed Nile River… someone has been there.  The moon… yup, been there.  The great depths of the ocean… done.  Inside your mind?  Nope.  No one has ever been there and no one else ever will.  It is all yours.  Yours to explore, yours to receive this world and yours to interpret your outer journey.  It holds the most powerful and beautiful frontier you could possibly imagine and it holds the key to fulfilling every single one of your dreams.

My dream?  I can imagine an ideal world, not down to every detail, but rather how it feels and interacts.  The core of that ideal world is that every single person is self-actualized and self-aware.  Only when we have harmony within can we manifest harmony with others and nature.  My purpose in life, writing, and as a business owner is to inspire and investigate living from this core and to help others build their outer lives (businesses and social interactions) from that place.  This is the business, political and social world that I want to be part of – where everyone is self-actualized, creating, self-aware and thus fully alive.  Wow… it would be so amazing.

I don’t exist on an island though.  I have already seen that I am one of many living with this vision in mind.  When the time is right for you I would love to hear your story (email: ben(at) or leave a comment on this post).  Who are you, how do you spend most of your time, where are you going, what you like about this blog and what conversation you’d like to have here?

Suffice it to say, I am very excited to be part of this world we are creating together.  We are a part of something very real-  an evolution of civilization based in thought and action and penetrating all aspects of life including business, politics and family.  Thank you for sharing the ride.

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