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Spotify Hits 2.4M U.S. Visitors & Here’s Who The Are

image from www.google.comThree months after launch, Spotify has amassed 2.4 million monthly U.S. visitors says ComScore. That's a very strong start for a service that was initially invitation-only. Who are all of these new users?

image from blog.comscore.comSpotify is currently drawing an audience that resembles the traditional early adopter, according to Comscore.Nearly 3 in 5 visitors are male, 50% are between the ages of 18-34, and 24% are from households making at least $100,000 annually. Each of these demographic segments index significantly higher than average. That's significant because opinion-leaders often influence those around them.

image from blog.comscore.com


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