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T-Racks 3 Deluxe is the BOMB!

Yes, I did say "the BOMB". And yes I know it isn't 1993 anymore, but these plugins are A-MAZE-ING! Clearly, the only way to describe something so cool is to say "the BOMB".

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I started using T-Racks 3 Deluxe on individual channels in mixes and they sound great, but they suck up some serious processing power. So I started using them on my output bus as sort of a pre-mastering tool and man, what a difference! I understand that the deluxe package is a standalone mastering suite, but you can use them anywhere so I chose to reduce my processing overhead by concentrating them to my output. I don't think I will use the package for mastering because I am very partial to Apple's Wave Burner. But this suite will certainly hold a permanent place on my output bus.

Social media anyone?

I've been on a social media kick lately and I'm realizing that this thing isn't going away. I'm not talking about social networks like Myspace, Facebook or Ning. I'm talking about Social Media, i.e. USTREAM, Tumblr and, of course, Twitter.

Over the past several months I've discovered that the simplest of ideas make for very powerful tools. I've been all about the idea of Twitter lately. I'm amazed at how people can say so much in 140 characters or less. Some people use it to say "Going to dinner" or "At the movies", but the real innovators see it as a marketing device. The social media marketers are using it to promote their businesses, ideas, beliefs and so more. Truly amazing! USTREAM, and vlogging in general, is starting to dominate the landscape as blogging has been doing for the pasty couple of years. Some of my favorite vloggers are 1938 Media, Wine Library TV and iJustine. Give these sites a look to see where the future of the web and the sharing of information is going. The potential for this stuff is HUGE!

BTW, you can follow me on Twitter by clicking this link.

Get Lean: Making music on the cheap

from Remix magazine...

Barring a government bailout package for the struggling music industry, our empty pockets and maxed-out credit cards are telling us we'll have to come up with creative ways to keep the music flowing in this economy. Without sacrificing the quality of our art, this could involve spending less on gear and sweating more to become efficient with what we have. Read More »

Web Promotion For Independent Musicians

from Electronic Musician magazine...

Empowered by the Internet, independent musicians have more opportunities to build their careers than ever before. But with so many tools, sites, services, and other Web-based music entities beckoning, it's not easy to decide which are best for your career. To get an in-the-trenches look at Web-based musical self-promotion, I turned to Randy Chertkow and Jason Feehan (see Fig. 1), authors of the new book The Indie Band Survival Guide (St. Martin's Press, 2008).

Read the entire article here

Waves Introduces Center Processor

from The Light Sound Journal

Waves Audio introduces Waves Center, an innovative new processor that separates phantom Center audio from side (L/R panned) content. Ideal for final mixes and mastering, Center lets users zero in on the phantom Center and bring out or bring down the vocals without affecting everything else. Perfect for post-production engineers and DJs as well, Center allows users to reposition, isolate and even eliminate elements of a mix.

Read the entire article here

20 TIPS ON…Home Mastering

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This is an older article from Sound on Sound magazine that talks about the new trend of mastering at home. Even though it's from 1999 it contains some great tips. I especially love this one:

"The old adage 'If it ain't broke, don't fix it' applies perfectly to mastering."    

This is so true. Enjoy the article.

Now that so many musicians are completing the entire album-making process in their own studios, mastering is becoming an increasingly important skill. Paul White offers a few pointers to becoming a Master of mastering.

Read the entire article here

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